Style with soul
We design clothes for children who leap boldly into the world but who also understand the importance of taking care of it. Our kids are keenly aware of the dangers facing the planet and we want our business to lead by example.
The fashion industry is one of the most polluting industries in the world, accounting for up to 10% of global greenhouse gas emissions. We don’t want to be contributing mindlessly to this problem. That’s why we have made a commitment to use as many recycled fabrics as possible. This is a complicated and expensive process but sustainability is one of our core values and we know our kids feel the same.
Currently, about 70-80% of the materials in our collections are made from recycled fabrics, including all the coats, sweaters, trousers and t-shirts. Our packaging is also recycled and we continue to look for ways to minimise our environmental impact.
We also believe in fair working conditions for all the people who contribute to our production. That’s why all our clothes are made in Portugal, which has very high quality manufacturing and also pays a fair wage to everyone who is part of our production process.
We believe it’s possible to be stylish and sustainable and we hope you’ll join us in our mission.
Together, we can raise fearless and joyful young people who are true citizens of our planet and gatekeepers of its future.